There are key dates on the calendar that impact the customer wallet, customer availability or both. Do you factor these annual Life Events into your Marketing Strategy? [Read]

Do our current strategies in the casino industry really create loyalty and drive revenue or do they create a sense of entitlement? What might we learn from loyalty programs in other industries? [Read]

Tribal gaming entities and tribal regulators have been extremely creative when it comes to the use of technology, and Tribal entities have introduced technology innovations that significantly benefited the entire gaming industry. [Read]



My clarion call is that we look beyond the threat of internet gambling and embrace a world where our customers sit in our facility to play progressive Mafia Wars with friends and strangers around the globe, and pay us hard cash for their enhanced virtual experience. [Read]



Tribes are diversifying from gaming into multiple business lines, and technology leaders are stepping up to the challenge of supporting the growth. [Read]

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Contact Jackie Parker at jparker@harvesttrends.com